TY  - BOOK
AU  - Mital,Anil
AU  - Desai,Anoop
AU  - Subramanian,Anand
AU  - Mital,Aashi
TI  - Product development: a structured approach to consumer product development, design, and manufacture 
SN  - 9780127999456
AV  - HF5415.153 P75 2014
U1  - 658.5/75 22
PY  - 2014///
CY  - Amsterdam
PB  - Elsevier
KW  - Productos nuevos
KW  - Administración
KW  - Mercadotecnia
KW  - Planificación estratégica
ER  -